The adidas Campus 80s South Park Towelie in the "South Park Towelie" colorway is a playful 4/20 collaboration that turns a cult-favorite towel character into a wearable collectible.

Specs:

• Silhouette: adidas Campus 80s
• Upper: Purple terry cloth with white leather overlays
• Lining: Purple leather
• Closure: Traditional lace-up system
• Sole: White rubber cupsole with classic gum-like traction pattern
• Tongue features: Light-reactive Towelie eyes (transition from white to bright red in sunlight)
• Hidden stash pocket inside tongue, sized for included Towelie keychains
• Interior tongue quotes: "Don’t Forget To Bring A Towel" and "I Have No Idea What’s Going On"
• Heel tab: adidas branding
• Style code: GZ9177

This adidas Campus 80s South Park Towelie (GZ9177) stands out with its stash-pocket tongue and UV-sensitive eyes that shift color when you step outside. The terry cloth upper and leather overlays give it a soft, retro feel, making it a natural choice for casual weekend wear or adding a conversation piece to a streetwear rotation.